kinetic energy shoe

In Vietnam, many children have to walk long distances to and from school.
The problem, when they get home, it's already dark and they live in areas without power.

In line with our client Green Cross's objective of solving a real life changing problem in Vietnam we developed the Kinetic Energy Shoe, a shoe that generates power by the action of walking. Working with the University of Technology in Ho Chi Minh City we were able to develop a shoe that generates power with every step, which means kids in areas without power, can generate their own power, simply by walking.

Awards & Recognitions:

Cannes Lions:
Innovation Shortlist
Promo & Activation Shortlist

Spikes Asia
Shortlist - Outdoors

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