PRODUCT DEMONSTRATION THROUGH INNOVATION
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Kraft tasked us with promoting their biscuits, known for giving kids the energy they need for playful activities.
To achieve this, our team devised playground equipment that also functioned as generators, converting physical play into electric power.
Our groundbreaking idea made history by earning a spot on the prestigious Titanium Cannes Lion shortlist, marking a significant achievement for the Philippines.
Awards & Recognitions
Gold Clio in Engagement / Ambient
Silver Australasian Writers and Art Directors Award (AWARD) for Outdoor
Bronze AWARD in Direct Marketing
Bronze AWARD in Promo / Media
Shortlisted for the Titanium Lion at Cannes
Silver Spikes in Best Use or Integration of Experiential Events
Silver Spikes in Best Use of Ambient Media
Bronze Spikes in Outdoor / Special Build
Bronze Spikes in PR / Corporate Reputation